Details Magazine
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| from: Conde Nast Publications Inc. |
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| Customer Reviews |
Average Rating: 
Rating:  - Details needs to get over itself
Ever since it's been around, the one tragedy of Details is that it never lived up to the awesome promise of its name. It came close in the mid 90's but then a revolving crew of editors and a scattered focus ruined it. The newest incarnation has promise. It's just that after two years that's still all that it has. I know young men aren't supposed to read much, but one gets the feeling that the reason articles are so short is that the subjects just aren't that interesting. Did we really need two pages to convince us that Matt Damon is just a regular guy? Why Ben Affleck? And why Leonardo Dicaprio, whose Rolling Stone Cover Issue was one of the worst selling in its history? Part of the problem is that Details is owned by fashion trade publishers, a genre not really known for much well, details. The magazine needs an edge. It won't come from self consciously arty fashion spreads of clothes we wont buy. It won't come from the magazine covers that reflect only white male america (and their fears: the Mike Tyson cover was appaling) . And it wont come from stories that only the Details staff want to read. Details needs to get over itself and focus on who it wants to reach. Chances are that person has been wondering if they should give GQ a try.
Rating: - It's no Esquire
There are a whole slew of men's interests magazines. There
are the industry standards like Esquire (quite possibly the best magazine out there) and GQ. There's the more risque like Maxim or even the low-brow Stuff, worth getting. Then there are those that fall somewhere in the middle, like FHM and Details. Even without seeing magazines like Esquire or Maxim, you can see that Details falls short. It's a glossy magazine that usually has pretty good covers, but that's where the excellence stops. The articles are generally substandard. They are usually poorly written or can't seem to get the facts straight. Their only saving grace is that they are so short (which is a problem when you run across the occasionally well-done, interesting article). And Details is not a magazine that seems to have its hand on the
pulse of the nation. More often than not, you skim through, looking for something interesting to read, and close it finding none. And in a men's interest/fashion magazine, nothing is more important than the photos. Unfortunately they are not that great. The photo spreads are way too short. But since the photographers have taken amatuerish or just poorly done
photographs, it actually works out. Basically what you have with
Details is a magazine that wants to be one of the big boys, but hasn't found a way to get there. You'd do better spending your money on an Esquire subscription.
Rating:  - it blows
in the early-mid 90s, Details used to be the best magazine in the world, with a huge focus on music. the writing was sharp and witty, and it reported on the latest trends months before every one else knew about the trend. then at some point in the late 90's they tried to become like all the other boring magazines out there (maxim, stuff, gear etc.)after that switch, they lost it. no matter how hard they now trying to be a younger mix of esquire and GQ, the magazine lost it's coolness factor.
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